Ghostly International and Secretly have announced the formation of All Flowers Group, a new record label group. In addition to Ghostly artists, All Flowers Group will also oversee New York-based hip-hop and R&B label Drink Sum Wtr. The latter’s roster includes debut signee Deem Spencer and a single set featuring songs by Shelley FKA DRAM, Sol Galeano and Wahid.
All Flowers Group will operate in Secretly’s independent music business, which includes Secretly Group affiliates (Dead Oceans, Jagjaguwar, Saddest Factory Records, Secretly Canadian), Numero Group, 37d03d, Secretly Publishing and Secretly Distribution. Sam Valenti IV, Founder and CEO of Ghostly, will now serve as Co-Founder, Co-CEO and Chief Creative Officer of All Flowers Group. “The ‘same ground, water and sun’ approach we envisioned for Ghostly when partnering with Secretly has already led to some of our most beloved signings and a true sense of international connection,” Valenti said in a statement. communicated.
Drink Sum Wtr is led by CEO Nigil Mack, who previously worked in A&R at Motown and Republic Records where he signed Kid Cudi to release his first two albums. The team is complemented by Senior Director of A&R Alexandra Berenson, Marketing Director Kate Ebeling, as well as Chloe van Bergen and Kraegan Graves who will oversee the operational growth of the business.
“I am very excited about the journey I am about to embark on with this new venture,” Mack said in a statement. “Working with a team of like-minded seasoned professionals who are all united in making artist development the main focus of Drink Sum Wtr, the artist’s vision will always come first. Never at Drink Sum Wtr will we We don’t chase trends and algorithms, we prefer to chase legacy.
In 2021, workers at Ghostly International, Secretly Group, Secretly Distribution, Secretly Publishing, and Numero Group formed a union. “Our enthusiasm for the culture in which we work can lead to exploitation endemic to the creative industries,” they wrote at the time. Shortly after, Secretly Group released a statement announcing that it officially recognized the Union Secretly Group.